CREATIVITY TO INNOVATE

CIRCULAR CODE: 40/11 A
ORGANIZES: AETIGT

AETIGT organizes a course on strategy and tactics to innovate with creativity this May.

TARGETS:

• Understand what is meant by creativity and how it can become a capacity that helps to make the professional and the company more competitive.
• Develop the creative potential through the knowledge and use of a set of tools that stimulate creativity and allow creative solutions to be resolved.
• Master the main techniques of generating ideas, designing new concepts and solving problems, as well as the methodology to train these abilities.
• Understand the steps to develop a culture that fosters creativity and innovation.
• Develop the field of creativity as a key element in achieving high levels of innovation and improving competitiveness.

PROGRAM (12 h):

Creativity, from the strategy to innovation:
The innovative company.
The innovation process.
The imagination
Creative Thought
Introduction to lateral thinking.
Profile of creative people.
The creative organization.

The creative session.
The creative process.
Creativity tools: linear tools and intuitive tools.
Session and evaluation of ideas.
Criteria for selecting innovation projects.
Exercises using the different creativity tools.

DATES: May 10, 12, 16 and 18, from 5:00 p.m. to 8:00 p.m.

LOCATION: Avenida de Roma, 7 from Tarragona.

DOCUMENTATION: tracking documentation will be delivered.

MINIMUM / MAXIMUM ASSISTANT NAME : 6/25

TEACHER: Ezequiel Beneit, Managing Partner of the ICD (Innovation & Creativity Development).

PAYMENT METHOD: Bank transfer or cash deposit to the account number 0081.0088.16.0001793085 from Banco de Sabadell, ( the name of the assistant's name and the name of the activity must be indicated in the payment document justifying payment) .

*** GRANTED TRAINING THROUGH THE FOUNDATION TRIPARTITA , ACCORDING TO THE CREDIT OF YOUR COMPANY UP TO 168 € ***

Conditions: